International exhibition of boats and yachts Moscow Boat Show

March 3-6, 2022  /  CROCUS EXPO  /  Pavilion 1


Master class about new values of luxury segment goods

11 January 2021

Luzguina Ayta, Project Director of Interium digital agency, will speak March 4, 2021 within the frames of the calendar of events of the Moscow Boat Show.

This year, she will present a report on the topic: New sincerity: why we will no longer be able to sell status and what values people prefer to buy today. Ayta invites everyone to talk about demands that customers have for luxury goods and expensive hobbies today.

Ayta has got extensive experience in the field of communications since 2010, managing more than 50 projects in the field of communications and public relations (complex integrated projects, media analytics, digital communications, classic PR, production). Ayta is the author of a series of master classes about social media communications.

Everybody is invited to attend the master class!